Campaigns
Candidates
JPM&M led campaigns have helped Democrats win swing districts in five straight election cycles. We provide clients with a unique and multi-faceted approach to direct mail, combining cutting-edge methods in message development and targeting, and crafting powerful creative and persuasive narratives helping to elect more women, ethnically diverse, and LGBT candidates to elected office.
Ballot Measures
Expertise managing ballot measure campaigns from the early stages of securing qualification on the ballot, Title & Summary, ballot arguments, and general consulting, as well as specialized consulting services in message development and direct mail
[“Read More ▼”, “Hide ▲”, “invisible”]
State and Local
With proven experience serving as general consultant, and specialized consulting services including direct mail, digital media, coalition building, grassroots Democratic/labor outreach, and strategic counsel, we have helped pass – and defeat – initiatives at the state and local level.
California No on Prop 54
No on Prop 54 video
During the chaos of the California recall in 2003, Pulliam stepped in as general consultant for the No on Prop 54 campaign overseeing opinion research, media and message development, managing the campaign plan, budget and coalition, and helped engineer a major come-from-behind victory defeating Ward Connerly’s racial ban.
Indian Gaming
A year before Propositions 94, 95, 96, and 97 appeared on the ballot, Pulliam was a lead consultant working California political icons Willie Brown and Jim Brulte developing the overall strategy, messaging, grassroots coalition, and producing direct mail for the successful passage of the 2007-08 California Indian compacts. Pulliam identified early on that the key message to winning public support for the compacts was tapping into the state’s budget shortfall and linking new revenues to public safety and education.
Tax Issues
As general consultant and paid media strategist, JPM&M has won passage for successful property tax and sales tax increases, for community colleges, schools and municipalities. JPM&M has also helped defeat over-reaching and flawed tax increases even in the face of well funded opposition.
Management
From the early stages of policy and legal development, message research, coalition building, fundraising and early branding, JPM&M has helped clients navigate the politics and the process of turning a good idea into a successful ballot measure. JPM&M’s clients have ranged from large labor unions, corporations, trade associations, non-profits, and elected officials.
Independent Expenditures
JPM&M, Inc. is a leading firm in developing and managing successful IE campaigns for a broad spectrum of clients from both labor unions and business groups, trade associations, Indian tribes, and progressive organizations.
[“Read More ▼”, “Hide ▲”, “invisible”]
Governor Jerry Brown Cambiando California
JPM&M served as a lead consulting in SEIU’s successful IE “Cambiando California,” the largest ever IE focused exclusively on Latino voters with a robust bilingual paid communications program including TV, digital, mail, and field. JPM&M’s mail won four national awards including:
♦ Best Bilingual Mail – Governor’s Race
♦ Best Independent Expenditure – Governor’s Race
♦ Best Use of Contrast/Negative – Statewide/Nationally
Democratic IE’s
JPM&M has managed more than 50 Democratic independent expenditure efforts producing TV, radio, direct mail, digital online, and field programs for statewide, congressional, legislative, and municipal races
Swing Districts
JPM&M has provided General Consulting and Direct Mail services for independent expenditures helping Democrats pick up seats in each of the past five election cycles. We have helped elect Democrats in tough swing districts, protected incumbents, and helped Democrats win a super majority in the California legislature.